Writing Online

Wednesday, September 21, 2005

Yesterday I Read A Book. Yikes!

Yes, I admit it. I did.

Now, don't get me wrong. I am an internet marketer. I spend hours and hours in front of my computer, answering questions from my customers, working with prospects, improving my offering. I personally take calls from my customers and I react to ensure that their needs are met. I work hard to squeeze every dollar out of my website, both for me and for my affiliates.

But yesterday I read a book.

Nope, it wasn't a book on marketing, or persuasion, or Google.
Nope, it wasn't an e-book on web design or the latest tools to create nifty buttons.
It was a real, honest-to-goodness, paperback novel.

I didn't learn a thing about how to increase my conversions or attract more people to my website. What the heck was I thinking?!

I'm a small business owner. If I don't work, I don't eat. Every bit of revenue that comes in the door is directly related to the time I spend working, thinking, planning, building...


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